Program by program, here’s my tweet-by-tweet real-time reaction to the 2011 major network upfront presentations this week in New York. Tweets were sent via our @Compass_Point handle as part of the larger #upfront conversation.
Tweet-coverage will be updated as the week unfolds. What’s your take on TV’s 2011 season?
-- Harvin Furman, VP director of market investments, #upfront tweeter
I attended the Network upfronts in NYC this past week. Good, bad and indifferent, here is my Twitter-take on the Network presentations.
In NYC for the annual network programming presentations wondering what will be this year’s theme? HFurman
The Chase. High intensity cop drama with an extremely attractive female lead with ninja skills and genius IQ. Do these women really exist?
The Event. Are people ready for yet another serial drama with nonlinear plotlines? My DVR can't tape every episode I might miss. -H. Furman
Half way through the week. Refreshing to see NBC investing in character driven shows again instead of character driven reality. Hfurman
Outsourced. Not sure continuous string of stereotype jokes won't grow old. HFurman. Vp Broadcast
Love Bites bites. Nothing much more to say. VP Broadcast.
The best comedy writing was for Alan Baldwin's opening skit. Perhaps NBC should hire them for Thurs night. HFurman VP Broadcas
At Fox upfront. So if the network has a 28 index over cable, shouldn't it be just 28% more expensive? I'm just saying... Hfurman vp broadcast
The Good Guys. Mindless summer comedy cop show. Refreshingly it laughs at itself, so others might just laugh too. HFurman. VP Broadcast
Lonestar. PT soaps are back. If JR was a young con man who'd shoot him. His girlfriend or his wife? I guess we'll find out. HFurman VP
Raising Hope. Smart writing, believable eccentric characters, and a really cute baby. Raising Arizona meets modern TV audience. Hfurman
Mixed Signals. 'A comedy about men that women will like'. Except I doubt any women would actually like these men. Hfurman. VP Broadcast
At ABC upfront. Half way through the week and still waiting for a clever comedy 1/2 hr. All the good writers leave for the net? Hfurman VP
ABC pushing the 650M IPAD downloads. Um, isn't network prime supposed to be about big reach? HFurman VP Broadcast
Detroit 187 and The Whole Truth another cop procedural and overacted courtroom based drama. So uninspired. Hfurman VP Broadcast
Body of Proof. Quincy's looking good in 2010. HFurman VP Broadcast
Remembering the novelty and risk when ABC launched Lost. Hoping that programming courage shows itself this year. HFurman. VP Broadcast
No Ordinary Family Fantastic 4 meets The Incredibles meets network prime. Right.... HFurman. VP Broadcast
My Generation. Compelling story telling with an interesting twist. Ask yourself who will you be in 10 yrs? HFurman VP Broadcast
ABC's streak is alive. Jimmy Kimmel remains the funniest thing we see all week. HFurman. VP Broadcast
Better Together. Smart funny multigenerational relationship comedy. Right in ABC's wheelhouse. Nicely done. HFurman. VP Broadcast
Happy Endings. Looking to be the new 'Friends' of 2010. Will audiences be as friendly? Time and Nielsen will tell. HFurman VP Broadcast.
Waiting outside #Turner #upfront. Curious, George, did Conan ask you how you felt about being bumped? HF/VP Bcast
Conan is a funny funny man. And a smart writer for a smart audience. #upfront #turner . HF/VP Bcast
Yes it was one year ago Monday Conan was given the mantle of the tonight show. This business is sooo sureal. #upfront #turner HF/VP Bcast
And he can sing too. Great talent is not long unemployed in a business of pretenders #upfront #turner HF/VP http://yfrog.com/j05t9kj
TV viewing hours up 3hrs a wk? Yes it's true all you digital salesmen/TV undertakers. #upfront #turner . hf/vp bcast
Brands 'in context' or brands in content. Why are we here this week? To see the content! Less selling more programs please! #upfront HF/VP
Neighbors from Hell. Saw this last year. Yawn. It put me to sleep then too. #upfront. #turner HF/vp bcast
Lopez’ ‘An hour later for less pay, a Latino dream.' Love a guy who still realizes he's living the dream HF/VP bcast http://yfrog.com/8bd0dj
Turner adding a 4th night of originals. If they'd make more than 11 episodes per, they really could be a network. #upfront #turner HF/VP bcast
Cast of Leverage. Why is it Hollywood actors always look so stiff on a New York Stage? #upfront HF/VP Bcast http://yfrog.com/5sli2jj
Ms Sedgwick. Such a tough character on screen. Such a classy and gracious woman on stage. #upfront HF/VP Bcast http://bit.ly/9noA3i
Cop shows and quirky lawyer procedurals. Turner really is taking the network formula for themselves. #upfront #turner HF/VP bcast
Conan and Southland. For yrs Turner has run NBC sitcoms. Now a second chance destination for a quality 1st run. Good job Turner! #upfront HF
Fallen Skies. If gritty/real it just may play to us scifi geeks. Go mainstream and I'll stay home with my Bstar reruns. #upfront HF/VP bcst
Men of a certain age. Ray and gang. Funnier on stage than in mid life crisis show. HF/VP bcast http://yfrog.com/3mo5vj
Carnegie Hall. Since 1891 home of performance, beauty & the CBS Upfront. They're not that old of a network #upfront HF/VP
Finally a network that will call bull%#^* on the TV is dead research. #upfront HF/VP Broadcast
CBS (Consistently Better Scheduled). Can they keep the streak alive? #upfront HF/VP Broadcast
Mike & Molly's 'larger' stars may not yield larger ratings but nice to see real sized people starring on TV #upfront HF/VP
'My Dad Says' remember to always laugh at yourself. So does William Shattner to our benefit. #upfront HF/VP Broadcast
CBS Monday comedy still on track with new shows and '2 1/2 Men' not one man short wearing prison stripes. #upfront HF/VP
Would you want Jim Belushi as one of your 'Defenders'? What happens in The Defenders should stay in Vegas #upfront HF/VP
Blue Bloods/Tom Sellick. CBS knows its audience and the rugged male leads they like to see. Oh Magnum #upfront HF/VP Bcast
Hawaii 5-0. I don't recall Dano ever looking so good or surviving so many explosions. #upfront HF/VP Broadcast
CBS=Consistently Better Scheduled. Low risk dramas & comedies fit their audience. I wouldn't change it either #upfront HF/VP
New shows of waify girls/rich boys. Only VP Diaries had real fangs. Feed on more sustenance this yr, CW #upfront HF/VP
CW smartly keeps music front & center for audiences & advertisers. KT Perry Rocks! #upfront HF/VP http://yfrog.com/5zp0nj
Gossip Girl moves to Paris. Parlez vous Francais? City of love should give plenty to gossip for 1 more yr. #upfront HF/VP
Nikita's Maggie Q shines as modern LeFemme Nikita. CW might even capture a few young men for a change #upfront HF/VP Bcast
Cheerleader Hellcats lacks smart writing/believability. CW might tell program mid-season to 'Bring It On' #upfront HF/VP
Plain Jane connects the emotions teens feel in modern makeover show. What teen wouldn't want a happy ending #upfront HF/VP
It's a good thing for Gossip Girl TV puts on 15 lbs. Someone buy that girl a meal! #upfront HF/VP http://yfrog.com/2c3nuj
Just met Lana & the Salvadore bros. Not sure Brom Stoker could ever envisioned eternal life looking so good #upfront HF/VP
Nikita's skinny legs might break doing her own stunts, but she's as charming on stage as appealing on screen. #upfront HF/VP
Harv Furman, VP broadcast and tweeting media maven, Compass Point Media
